LMFF kicks off..

I will be blogging from 10 shows during LMFF - street style, runway - the lot!  I'm going to have to be very organised to make it all happen and bring my readers the best coverage.  Stay tuned!

There are many events throughout the week, including some fabulous events that are free to the public.

This afternoon at 4.30pm get down to Fed Square for the Forever New parade!

 

Forever New, Australia's fastest growing fashion brand, will showcase a ballet inspired runway show at the first free event for the 2011 LOréal Melbourne Fashion Festival (LMFF) with its Sidewalk Parade on Tuesday 15th March at 4.30pm.

Held at Federation Square, the show will be opened by Melbourne's rising ballet stars dancing to Tchaikovsky's epic Swan Lake masterpiece.

Australia's leading catwalk models will then showcase the Autumn/ Winter Collections, „Enchanted Princess" and “Bohemian Rhapsody”, inspired by theatrical ballet and modern vintage themes.

Girls across the globe will love this season's ballet revival trend, as well as other stylish new looks from Melbourne's own Forever New. This exciting event is one of only a few fashion parades in the LMFF schedule, which is FREE and open to the public.

EVENT: Forever New LMFF first free Sidewalk Parade

DATE: Tuesday 15th March, 2011

TIMINGS: Fashion Parade: 4:30pm Federation Square Main Stage

LOCATION: LMFF Sidewalk - Federation Square, Corner of Swanston and Flinders Street, Melbourne